Eagle NIL

Click to support the Collective

Click to work with Student-Athletes

Click to purchase NIL Apparel

The Eastern Washington University Athletics Department announced the establishment of the Rise of the Red Collective to help student-athletes benefit from their name, image, and likeness (NIL). The collective adds to the NIL support portfolio for Eastern Athletics, which includes the Eagle Marketplace powered by Opendorse and Influxer NIL Apparel.

This will allow Eastern student-athletes to receive compensation for their NIL opportunities by partnering with local entities (e.g., charities, businesses) to promote awareness for worthy causes and nonprofits, brands, and noteworthy events.

This collective is designed to support student-athletes from each of Eastern Washington's 14 intercollegiate teams. For more information on how you can support our student-athletes, please visit the official website at eagsrise.com.

Goeags.com/nil will host an online resource hub featuring guides, FAQs, and tools to navigate NIL agreements and partnerships. Connect with industry professionals, local businesses, and alumni eager to support and collaborate on NIL initiatives.

Understanding NIL opportunities is crucial for maximizing the collegiate experience and preparing for future opportunities. Eastern Washington University Athletics is committed to supporting more than 300 student-athletes as they navigate the evolving landscape.

Stay tuned for more updates, and let’s make the most of these exciting new opportunities together!

In addition to the support we provide our student-athletes to be successful in athletics and academics, it’s important that we provide support and guidance for our student-athletes and their entrepreneurial aspirations. As the Region’s Polytechnic, we are committed to supporting our student-athletes as they gain real-life experience as aspiring professionals.

EWU Director of Athletics Tim Collins

How to Get Involved:

One of the most exciting parts about the NIL landscape is that all Eags can get involved. Whether it is buying merchandise, sending your kid to a clinic, supporting a collective, or sponsoring a student-athlete through your business, every Eagle can impact the Eastern Washington student-athlete experience. Visit our partner pages below for various ways to support.

How Can My Business Get Involved:

Under the NCAA’s current NIL legislation, local and national businesses can enter into commercial sponsorship agreements with Eastern Washington student-athletes. Through these partnerships, student-athletes can help market their business and products in exchange for compensation in the form of payment, goods, or services.

Frequently Asked Questions:

NIL stands for name, image and likeness, which primarily pertains to student-athletes in college sports
NIL refers to the rights of college athletes to control and profit from their name, image and likeness. In the past, these rights were restricted by the NCAA, but policy changes now allow athletes to monetize their personal brand and endorsements while participating in college sports.
Effective July 1, 2021, the NCAA approved name, image, and likeness policy allows student-athletes to monetize their NIL. However, no federal legislation or specific NCAA NIL rules have been established. NIL activities and restrictions vary from state to state and school to school, which means student-athletes must understand both sets of rules before entering into any NIL agreements.
A NIL deal is an agreement or arrangement between a student-athlete and a third party, such as a brand, company or individual, where the student-athlete receives compensation for the use of their name, image and likeness.
NIL collectives are support networks for college athletes where donors pool together money to compensate athletes for their name, image and likeness. These independent organizations generate NIL deals for athletes at specific schools while operating separately from the schools themselves.
The NCAA intends to work with federal congressional legislators to replace the interim policy with a single nationwide policy, but there is no timeline on when that might happen. For now, athletes should continue to adhere to NIL rules set in their specific state.

For Additional Questions:

If you have any questions regarding NIL or how to get involved with EWU Athletics, please contact Associate Athletic Director of Development Rickie Alvarez at ralvarez12@ewu.edu.

Eastern Washington University Athletics

Schedule

Upcoming

Results

How to Get Involved:

How Can My Business Get Involved:

Frequently Asked Questions:

For Additional Questions: